 · kinetic typography · adobe after effects · commercial videography · video editing · photoshop
Motion Graphics
 · Keurig Commercial ·
© 2026 Express You. All rights reserved.
 · Institute of Art Chicago ·
© 2026 Ophelia IAC. All rights reserved.
 · Kinetic Typography ·
KEURIG
 · the process ·
Step 1 :  Research   Who is Keurig? What is the Express and its key features? Who does it serve and what matters to them?Â
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Step 2 : Word Spill   Writing any and everything that comes to mind! The only bad idea is the one that isn't shared! (Items, vibes, movies, music, values, and concerns)
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Step 3 : Solidify and Conceptualize   Solidify the tone and select music. Based on all of this, what story can we tell?Â
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Step 4 : Storyboard   Figuring out how the frames will move and what we need to make it happen!
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Step 5: Execute The fun part! Then I film, animate, and edit the footage, text, and sound to a fun creative commercial!
 · step 4 ·
 · step 1,2,3 ·
